Best Product Built with n8n - ElevenLabs Worldwide Hackathon
Awarded by ElevenLabs / n8n
View details in the press
Press / Media
I'm interviewed by different media regularly and appear on different (online and offline) panels. Below you can find a selection of these. Contact me if you're interested in interviewing me or having me on your event!
Awards & Nominations
Experimentation Culture Awards 2020 - Individual Winner
Awarded by Experimentation Culture Awards
View details CRO Personality of the Year 2020 (Nominated)
Nominated by Digital Elite Group
Community Manager of the Day
Awarded by My Community Manager (mycmgr.com)
Magento X.commerce Community Builder Award
Awarded by eBay / John Donahoe
on camera
Video Interviews
We Automated My Entire Podcast Guest Pipeline with n8n + Apify!
December 2025 • Aemal Sayer
Psychology Behind User Engagement and Community Building with Guido Jansen
April 2024 • nohacks.show
View article
SaaS, PaaS, IaaS en open-source e-commerce platformen
June 2022 • Muhammed Aydogan / FRMWRK
Still A/B testing your buttons?: You should think (much) bigger
June 2022 • eCommerce & Digital Marketing Expo
Nailing Customer Value Optimization @ CVO Live Episode 6
April 2022 • Valentin Radu from Omniconvert
Panel @ Culture of Experimentation
November 2020 • Test & Learn Community (TLC)
It's Really Hard To Copy An Offline Event To An Online Event
November 2020 • Kalen Jordan for Commerce Hero
How holiday sales will be different in 2020
October 2020 • Valentin Radu for Omniconvert
An Overheated Dutch Guy
August 2020 • Kalen Jordan for MageTalk
Data-Driven Decisions meets Psychology
January 2020 • How to Web
Magento Masters Spotlight
January 2020 • Adobe
Interview at Meet Magento UK
August 2019
Magento Association: An Update
August 2019
Imagine 2019: Learn about the Magento Association from Magento Master Guido Jansen
May 2019 • Ben Marks for Adobe
Interview at Pan European StrategyForum Retail, Denmark
September 2017 • Pan European StrategyForum Retail
Conversion Rate Optimisation & Multivariate Testing through AI
July 2017 • GrowthTribe
Creating an Optimization Culture
June 2017 • CXL
Interview with me as organizer of the Joomladays The Netherlands 2009
June 2009 • Marc Nederbergh for CleverTV
Interview with me as organizer before Joomladays The Netherlands 2009
April 2009 • Ray Bogman for Jira ICT
on the mic
Podcast Appearances
Listen on Spotify:
Listen on Spotify:
Psychology Behind User Engagement and Community Building with Guido Jansen
April 2024 • nohacks.show
View articleListen on Spotify:
SaaS, PaaS, IaaS en open-source e-commerce platformen
June 2022 • Muhammed Aydogan / FRMWRK
Listen on Spotify:
The psychology of cognitive customer behavior with Guido Jansen
January 2022 • Brent Peterson for Talk Commerce
View articleListen on Spotify:
De meest gestelde vragen over experimenten
January 2022 • Jaap Jacobs for Growth Lab Podcast
View articleListen on Spotify:
An Overheated Dutch Guy
August 2020 • Kalen Jordan for MageTalk
Listen on Spotify:
Glibberige aansmeertechnieken met cognitief psycholoog Guido Jansen
January 2020 • Met Nerds Om Tafel
View articleListen on Spotify:
Meeting Guido X Jansen – Cognitive Psychologist, Customer Optimization Manager, Magento Master, Podcast Host and International Speaker
April 2019 • Sultan Semlali
Listen on Spotify:
Dutchento Interview
April 2018 • Ben Marks for Adobe
Listen on Spotify:
Dutchento origins
August 2017 • Sander Mangel for Dutchento
Listen on Spotify:
MageTalk Episode 45 – The Netherdutch Strikes Back
June 2015 • Phillip Jackson and Kalen Jordan
Articles & Interviews
Lessons From 17 CRO Experts: Key A-Ha Moments That Transformed Their Experimentation Strategies
Written by Valentin Radu for Omniconvert Published on www.omniconvert.com
View article Spryker launches Customer Advisory Board
Written by Samuel Pais for Spryker
Creating a community is one of the few unique things that competitors can't copy.
Written by Alexandra Panaitescu for Omniconvert
Spryker Hires Recognised Community Leader and Commerce Expert as Market Momentum Accelerates
Written by Spryker
Experimentation Culture Webinar
Written by Conversion Hotel Published on conversionhotel.com
View article 
Turning Insights into Profits with CRO
Written by Jeremy Horowitz from Messenger Mastermind Published on anchor.fm
View article 
4 Pillars of Great Conversion Rate Optimization
Written by Kyle Hamer for The Summit Podcast Published on music.amazon.com
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Optimization and the human mind: A conversation with CRO.CAFE's Guido X Jansen about Experimentation
Written by Rommil Santiago for Experiment Nation Published on www.experimentnation.com
View article 
Conversie Optimalisatie, Veranderingen binnen E-commerce en E-mail Marketing done Right
Written by Mathijs Kok Published on www.mathijskok.com
View article Start by having a unique value proposition
Written by Alexandra Ionescu for Omniconvert
There's still no match for Magento's community power
Written by Cloudways Published on www.cloudways.com
View article Conversie optimalisatie: waar, hoe en wat!
Written by Mathijs Kok Published on www.mathijskok.com
View article 
Het bij elkaar brengen van mensen is mijn belangrijkste skill
Written by Bind Published on web.archive.org
View article Interview as Magento Association Board Member
Written by MageZine
Vaimo's Guido Jansen Wins Magento Master 2019 Award
Written by Vaimo Published on www.vaimo.com
View article 
A/B-testen levert veel te weinig informatie op
Written by Emerce Magazine Published on www.emerce.nl
View article 
Meet Magento: Let's Talk Business
Written by New Business Radio Published on soundcloud.com
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I fell in love with Magento and stayed for the people.
Written by Plumrocket Published on plumrocket.com
View article 
Blackhat.Design: Weapons of Social Seduction
Written by Webguys Published on www.webguys.de
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Intervju: Guido Jansen ska ta reda på varför kunderna inte handlar
Written by Johanna Allhorn for ehandel Published on www.ehandel.se
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Magento Is not Hobby Material
Written by Tanya Dalik for Cart2Cart Published on www.shopping-cart-migration.com
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eCommerce in the Netherlands: Be Aware of Local Laws and Offer iDeal
Written by Irina Tsumarava for Aheadworks Published on aheadworks.com
View article 
Featured In
Mentioned in "best of" lists and expert compilations.
45 best CRO Experts you need to follow to Skyrocket your website conversion
Sayed Shahnur for Omnikick
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