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Jansen
This video is about the session Fabian and I did at the Magento Unconference in The Netherlands on October 16th 2016.
Our talk was about giving talks at events/(un)conferences and we also mentioned/showed this video about how to sound smart at a TedX talk: https://www.youtube.com/shared?ci=iM0Sw5KAWWE
Most of my content is published on LinkedIn, so make sure to follow me there!
Recently I've seen some (often absolute) statements going around, generally in the line of "open source commerce platforms are a terrible idea". Now of course different solutions always have different pros and cons.
A hierarchy of evidence (or levels of evidence) is a heuristic used to rank the relative strength of results obtained from scientific research. I've created a version of this chart/pyramid applied to CRO which you can see below. It contains the options we have as optimizers and tools and methods we often use to gather data.
